Direct mail is not (even close to being) dead.
In fact, I think it’s one of the most effective ways to marry your online and offline worlds and drive traffic to your website or landing page—and it can be a lot of fun. These are some examples of direct mail pieces that I concepted and wrote for Firespring, a midwest-based print, marketing and website agency. A big part of what they do is help businesses and nonprofits to create integrated marketing campaigns, using both offline and online tactics.
Click on the image to see the full piece.