San Francisco Bay Area-based writer featured in MSNBC, Consumer Affairs, NYT, Authority Magazine, and more.   

Hi, I’m Lisa—so glad you’re here.

For over a decade, I’ve been helping brands and businesses connect with their audiences through smart, human-centered copy and content.

What makes me different?
I’m an audience-first writer who listens hard, writes with heart, and obsesses (in a good way) over your customers. I use AI to make me more efficient, but am driven by empathy and human connection, which can only come from (yep, that’s right) . . . a human.

Check out my work, download my brand voice ebook, or peek inside my brain here.

What clients have said.

  • "Lisa is an absolutely amazing editor and copywriter, but she's so much more. She's also a brilliant marketing strategist, mentor, and teacher. I'm a better writer because of her."

    Kris Geering, Parent Coach and Author

  • "Lisa doesn’t dip her toes; Lisa dives in with confidence, wit, and brilliance. Her attention to detail, creativity, and communication made her a dream to collaborate and brainstorm with."

    Lauren Bray, Visual Designer and Art Director

  • "Lisa is the most talented writer and content creator I have ever worked with. She is a true visionary in the realm of content creation and beyond. Her ability to craft engaging, insightful, and shareable content is unparalleled."

    Ashton Johnson, Growth Marketer/Director of Marketing

  • "Lisa is a master of words and ideas. I have never met someone who can so naturally understand the undercurrents of communication and distill trends before there are words to describe them."

    Pola Zen, VP of Marketing at Identiq. Public speaker. Master storyteller.

  • "Lisa is a great writer. She puts so much time and effort into everything she writes. You can tell through her unique, witty and fun voice that she truly loves writing and sincerely cares about the work she creates."

    Katherine Warren, COO at KidGlov. People and Marketing Strategist

  • "I have hired Lisa to do freelance writing repeatedly. She is a skilled and intelligent writer. She writes with passion and knowledge of her subject, and that makes her incredibly effective at returning results."

    Meagan Liesveld, Executive Director of United Way of Lincoln and Lancaster County

  • "Lisa's mastery in creating human connections with diverse demographics is remarkable and is what makes her so unique. She’s had a profound impact on our company’s writing approach and can plug an audience into any medium in a way that deeply resonates and drives action."

    Shannon Wilkinson, Director of Communications